Breast Cancer Awareness Month is annually renowned during October and might be sensitive to a lot of families. Breast Cancer is one of the most common cancers among South African women and the incidence is increasing.
A lot of communication campaigns have been introduced over the years to raise awareness about breast cancer. Supporters of these campaigns hope to influence with a greater knowledge that will result in early detection of breast cancer and hence a higher survival rate.
According to the Cancer Association of South Africa (CANSA), one out of nine women can get cancer and breast cancer tops the list. It’s revealed that white and Indian women tend to be diagnosed the most, with black and coloured women following second.
Early detection of breast cancer can lead to effective treatment and a positive prognosis. Approximately, 90% of diagnosed patients survive for many years after. The key to early detection is regular self-breast examinations and regular mammograms. Preliminary treatment could possibly reduce pain and suffering and the significant decrease in the loss of a life.
CANSA revolves itself and its patients around cancer fundraising projects with the support of established brands. Popular events for 2017 include:
- Shavathon 2017
- Relay for Life 2017
- Cuppa for CANSA 2017
- Sanlam Cancer Challenge
- CANSA Active
PinkDrive is another association whose mission is to spread the message that “Early Detection Saves Lives”. They ought to provide a free women’s health service to the medically uninsured in South Africa and to advocate for change in the cancer space – even if only 1 truck and 1 province at a time.
They are associated with the Pick and Pay Women’s Walk, which is a 5 kilometre walk to raise funds for PinkDrive. They challenge every woman to walk in support of another breast cancer victim.
What has your company planned for Breast Cancer Month 2017?
If you don’t have any plans in participating in a race or attending an event based on this cause, IconomySA might just have the ideal solution for you and your company.
Depending on your budget, we can plan a Breast Cancer Awareness event, big or small, on your behalf. Yes, we understand the limited time available. But we believe in you and we believe in ourselves! And we have until the end of October to create something amazing together.
If you’re not exactly fond of the event planning idea for now and would just like to spread your involvement, we offer Media Communication and Public Relations (PR) services. We specialise in copywrite and graphic design with a creative flair based on your marketing needs and objectives.
If you really, really doubt that you will be prepared for the Breast Cancer Awareness Month, consider us for the next Awareness Month or Day.
Execute Your Next Media Communication and PR Campaign with Us!
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